Try supplementing your direct mail marketing efforts with magnets! Direct mail already offers many advantages. Your ad is placed right in the viewers hands, according to the U.S Postal Service, over 90% of mail pieces are seen on the same day of delivery, and direct mail does not face the overflow of competition an ad would normally face in other mediums.
Try Magnets with your Direct Mail!
Research by PPAI shows when paired with magnets, ads are viewed up to 50% more when compared to their plain counterparts. Plus, when laminated to a standard-sized postcard, your campaign wont suffer from a dramatic hike in extra costs.
With targeted demographic mailing and the right design, magnets can easily extend their shelf life by being placed on a refrigerator of your customers and future customers. Now, your company name and information is there every time that refrigerator door opens, another impression is made thus prolonging the life of your advertising efforts.
Need help finding the right solutions to your next direct mail campaign? Contact our Team at Specialty Mailing, we have the ability and insight to handle all of your mailing services, 314-534-4599. Have a happy and safe July 4th Holiday!