BLACK FRIDAY
DIRECT MAILERS
Before a single plate of Thanksgiving leftovers is had, customers are already lining up outside storefronts in anticipation of the biggest shopping event of the year.
Much more than just a shopping ritual to usher in the Christmas season, Black Friday creates chances for businesses to share their products and services with a much larger audience. So get into the giving spirit early by sending direct mailers to show consumers why your business should be their Black Friday destination.
Dropping a quick notification is a great way to get the attention of shoppers ready to spend their money. Keep in mind businesses everywhere will be promoting their sales, be sure that your offer stands out from your competitors.
While leading off with a deal or discount is a great way to get your foot in the door, there are a few other strategies to consider when creating holiday mailers.
Rewards are a terrific way to build customer relationships, a tear-off coupon promising more rewards can greatly improve your chances of return shoppers. Coupons for later purchases are perfect for retaining that Black Friday traffic.
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