by Specialty Mailing | Apr 23, 2020 | Uncategorized
Consumers Trust Print Media During this time of uncertainty trust and brand loyalty will go a long way with consumers, and holding a tangible advertising piece will have more weight than an email or a digital ad then just the paper it’s printed on. Print media is a... 
by Specialty Mailing | Sep 12, 2019 | Uncategorized
Third Time is the Charm While quality content is considered one of the most essential aspects of a good direct mail campaign, frequency can also be a decisive factor in the success of your advertising efforts. As we approach the Fall season, consider using the ‘Three... 
by Specialty Mailing | Aug 6, 2019 | Uncategorized
It’s Demo Day Successful direct mail pieces work best when they are reaching the ideal target. To do that, businesses must aim their pitches at the right demographic. What’s the perfect demo for your needs? It depends… If you’re having a grand opening, you might... 
by Specialty Mailing | Jul 8, 2019 | Uncategorized
School Starts Early for Direct Mailers It may seem like school just wrapped up but now is the time to prepare your direct mail back-to-school campaign. If you’re mailing locally, or by school districts, consider including an academic calendar on your postcard. Add a... 
by Specialty Mailing | Jun 5, 2019 | Uncategorized
Begin At The End Fulfillment, by definition, is accomplishing or completing something. In, print terms, it is the process and success of getting the print product into the hands of the intended party…the customer. Here‘s a simple list, starting with the last thing...
